Alpha Dog Food helps PAWS in Philadelphia
On December 22, 2012, just before Christmas, we witnessed a small miracle. My dog, Duke, on behalf of Alpha Dog Food, made an online donation to the General Lifesaving fund at PAWS in Philadelphia.
I was lucky enough to capture this amazing image.
This miracle would not have been possible without your support, and for that we are grateful beyond words.
As promised, we set aside a dollar for each purchase and repeat purchase made by our customers since launching in September. The amount we were able to donate this quarter was $63. We feel like this is a great start!
If you would like to help us increase the amount we donate, and at the same time lower your costs, consider sending us your referrals.
We are happy to report that we have been having a great deal of success from the referrals that many of our customers have so graciously given to us. This generosity has allowed us to grow, protect our margins and re-invest in a quality product, without spending money on marketing and advertising.
Additionally (and this just might be the most exciting part), through our referral program, 20% of our customers are already enjoying a reduction in their costs. Our goal is to raise this number to 50% and my personal pet project (pun intended) is to help someone reduce their payment to $1 (still gonna give a dollar to charity)! Who would like to be there first to reach this goal?
We are excited for the future of Alpha Dog Food and we look forward to continuing to serve you and the local pet community.
On behalf of the Alpha Dog Team, THANK YOU!
